Google Ads and Facebook Ads are now the two largest advertising platforms on the Internet. Numerous business owners prioritise these two options when making a decision. While Adwords provides a number of benefits, the cost is sometimes prohibitive. Moreover, CPC…
Instagram is the platform with the highest interaction rate with followers among all social media platforms. How can you accumulate sales for your brand? The brand can include the product you want to sell, the message you want to convey,…
Head of Instagram, Adam Mosseri has recently stated that Instagram is no longer a photo sharing application. In order to remain competitive with social media apps that are out there such as TikTok and Youtube, the company decided to lean…
Digital marketing is vital in order to help companies promote their products and gain awareness where traditional marketing will not be able to do. If you are new to digital marketing, here are some basic but important terms and definitions…
Facebook has recently announced that their Facebook Analytics tool will no longer be available after 30th June 2021. This means that the reports, charts and insights to your account in your Facebook Analytics tool will no longer be available after…